
I think there are many reasons, some of them are:
- Apple has a very straightforward design that is instantly recognizable. People love that, it’s the same people who want to have a “great unboxing experience”
- They combine hardware and software - it is not Apple vs Android but Apple vs Samsung, Motorola, Sony and whatever; on the mobile and desktop market there is so much crappy hardware. Apple users just buy the BigMac they already know, even if there are much better burgers around
- you always never get pure Android, it is bloated by phone manufactures. You have the Samsung app store and the xiaomi app security checker and other bloat.
- Apple knows marketing very well, they tricked their customers into thinking apple cares about privacy. If you only have the Google surveillance mother ship as an alternative, they rather choose the product that promises to care about their data
- Windows is a huge pile of crap. It is such a frustrating and bad OS that has annoyed people for decades. Yes there is Linux, but it usually does not come preinstalled
- apple users join a cult when they buy Apple products. It is very important for people to “be different” or to “be smarter”
- by paying a higher price, people have the feeling of buying “premium” (which by itself is a marketing word)
I could go on and on and on. I have never used an apple product in my life and am a Linux FOSS enthusiast by the way. But I think it is pretty east to understand.






Okay but deep learning for image object detection and large language models are absolutely different things