The downfall of company logos

InterestingUsername@lemmy.ml · 1 month

cross-posted from: https://feddit.dk/post/22309729

Echo Dot@feddit.uk · 1 month

The absolute worst one is Kia’s new logo. However they have managed to go in the opposite direction and make the logo even less clear than it already was.

Ilovethebomb@sh.itjust.works · 1 month

I always read them as KN.

Probably the worst logo in the industry.

mic_check_one_two@lemmy.dbzer0.com · 1 month

I’d argue that the HP stripe logo is just as bad:

The KIA logo always reads as “KN” to me, but at least I can fucking read it. The first time I saw the new HP logo I legitimately didn’t know what I was looking at. lip? lili? lqi? lgi? I basically always end up reading it as “lip” instead of “hp”.